LYCS Architecture JOYE Technology Headquarters

Open the Mysterious Black Box

Open the Mysterious Black Box

JOYE Technology Product Exhibition Center

Client
Hangzhou JOYE Technology Co., Ltd.
Location
Yuhang, Hangzhou
Time
2021-present
Area
7,500 square meters
Status
Under Construction

JOYE Technology is a leading office intelligent electrical company in China, headquartered in the northern industrial park of Yuhang District, Hangzhou. The company's product exhibition center is mainly used to display the core products and corporate image of JOYE Technology. It is also important for future corporate promotion and marketing and communication with customers, investors, suppliers, etc. The core product of JOYE Technology is the intelligent electrical system of office furniture. This is a kind of product hidden in the office furniture, invisible and untouchable for the exhibition. How to open this mysterious black box is the key to the whole exhibition design.

Major Awards
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LYCS Architecture JOYE Technology Headquarters
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Put on X-ray glasses 

The design presents a complete office scene with a half-realistic and half-perspective approach to cutting the space. In the perspective Part, it is as if the visitor is wearing X-ray glasses. Through the acrylic and glass furniture and opposite materials, the electrical systems hidden under the office scene and the complex technology behind them can be seen, visibly presenting the unseen core products. This concept is also applied to other important exhibition areas, such as the technology display and parts disassembly of the product show, creating a spatial atmosphere with a very technological sense of juxtaposition between phenomena and principles.

LYCS Architecture JOYE Technology Headquarters

Immersive experience 

The exhibition center introduces two key exhibits to present the company and its products further. First, the showroom is set up with various generic scenarios for medical, home, office and live broadcast, in which the application of its electrical systems is presented in a disassembled manner. After traversing the corridor of the company's history, visitors will arrive at an overlook platform located on the second floor. On this platform, visitors can see the production data of various enterprises in real-time and the production process in the production hall through floor-to-ceiling glass. This series of exhibits will bring visitors a very realistic and immersive experience.

LYCS Architecture JOYE Technology Headquarters
LYCS Architecture JOYE Technology Headquarters
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LYCS Architecture JOYE Technology Headquarters
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LYCS Architecture JOYE Technology Headquarters
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